How It All Started.
In 2012, Creative Chaos wasn’t just a business idea—it was a necessity. As a first-time parent, I needed flexibility, but I also saw a marketing industry in flux. Brands were scrambling to adapt to digital transformation, shifting consumer behaviors and new technologies.
Brands needed marketing that was strategic, adaptable and built for real-world impact. For years, I navigated both worlds, scaling Creative Chaos while stepping into enterprise, start-up and nonprofit marketing roles. Each experience sharpened my perspective, allowing me to see what works (and what absolutely doesn’t) at every level of the market.
Today, Creative Chaos is the result of nearly two decades of hands-on experience, tested frameworks and high-impact strategies delivered at a senior level.
How I Work
You may notice I sometimes say "we" and that's intentional. While I lead every engagement personally, I have a trusted network of vetted specialists I collaborate with when a project calls for it. So "we" means you're getting the right expertise for the job, every time.
Partners & Associations
Trusted Network
Powered by partnerships. Built for your success.
I am part of a trusted network of expert partners, collaborators and professional associations. When you work with me, you get expanded expertise and support.
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Where We Stand On AI.
And Making AI Work for You.
We believe that when human empathy, creativity and intention work alongside AI, remarkable things can happen. And that technology should enhance human creativity. That's why we use AI as a strategic tool, not as a substitute and ensure all work is rooted in human intelligence, ethical responsibility and brand authenticity.
01
Humans Lead, AI Assists: AI is a tool that we may use to help work smarter. It does not replace human expertise. We'll use it for ideation, data analysis, content generation and market research to deliver more value-driven work. We lead and are accountable for all decisions, strategy and content. We ensure everything aligns with your brand, values and quality standards.
02
Transparency & Ethics Are Non-Negotiable: We'll always be upfront about when and how AI is used for your work. We will not use AI in ways that mislead, manipulate people or dilute brand authenticity. Ethical and responsible AI usage is important to maintain the trust of clients, audiences and stakeholders.
03
Data Privacy is Priority: Keeping your data safe is a top priority. We follow strict privacy protocols, ensuring that any AI-driven insights are gathered and applied with permission and responsibly. And we proactively mitigate privacy risks for clients and stay guided by our moral compass—especially when legal precedent struggles to keep up with AI innovation.